THE TEAMMeet the people behind Square Egg Entertainment
FOUNDER & CEO
Founder & CEO
After spending five years as a paid political consultant, Matthew Solberg sought to be a part of something less political and more dynamic and called upon his childhood of reading comics and his teenage years of being a comic vendor to create Phoenix Comic Fest, an annual pop culture convention in Arizona entering its sixteenth year. Square Egg Entertainment Inc is the parent company and management firm of Phoenix Comic Fest, Phoenix Fan Fest, and Minnesota Fan Fest.
Director of Talent Relations
Sara graduated with a B.A. in Theater, which led her to Phoenix Comic Fest as the Costuming Manager in 2010. She joined Talent Relations a couple of years later and accepted the Director of Talent Relations position in 2017. Sara enjoys a wide range of fandoms, travelling with her husband and using too many exclamation points in emails.
Talent Relations Manager
I don’t know if you know this about Faith, aka The Book Babe, but she is hilarious. When she’s not making everyone laugh she can be found discussing her favorite books or randomly quoting from Alice in Wonderland.
Director of Operations
Lee and his wife Jen (see photo below) began as the liaison to Phoenix Comic Fest and the Star Wars fan group The 501st. In 2012 they stepped up as Costuming Manager before being selected as our Directors of Operation. Having spent over ten years as a Project Manager in the Construction Industry, Lee is at his best in assembling teams and see the successful final result, such as through our conventions.
Director of Operations
Originally a community liaison to Phoenix Comic Fest beginning in 2010 with her husband Lee (see picture above), Jen quickly moved up the ranks to Costuming Manager and then her role as Director of Operations in 2014. Jen has a 15-year career of working directly with C-level executives and service partners that benefit our conventions on a daily basis.
Kellie’s geekdom started as a child with the original Star Trek series, branched off into anime/manga, books and Star Wars as a teenager, and blossomed with video games, comics, movies and TV after working at a local comic store for many years. Joining Phoenix Comic Fest Marketing Department in 2012, she quickly branched out to the Operations Department a few years down the road taking on the position the of Exhibitor Manager for Phoenix Comic Fest and Phoenix Fan Fest.
Lori has attended Phoenix Comicon for over 10 years as an exhibitor and joined the Square Egg Entertainment team in 2017. For the last twenty years, Lori has worked in various forms to create inclusivity amongst the Phoenix geek community. Her experience for event planning stems from many years working to create pop-culture events and community outreach for a local bookstore and continuing in operations for a literacy non-profit. In her free time, she enjoys books, film, music, and video games. (Doesn’t everyone?). Lori is the current Treasurer for The Arizona Browncoats, an Arizona-based costuming and social non-profit.
Director of Programming
Joe’s first experience with Superheroes was meeting Captain America, Spider-Man, and the Green Goblin after a stage show at the Toledo Zoo when he was seven. Years later Joe took on the mantle of many of his childhood heroes through cosplay including Archangel, Gambit, Spider-Man, The Flash, Robin and many others. A former Director of Business Intelligence for the Institute of Supply Manager, Joe has been with Phoenix Comic Fest since 2005 creating programming and content for over ten years as Director of Programming, first as a volunteer, and then as full-time staff since 2015.
Anthony been with Phoenix Comic Fest since 2012 as a volunteer working as both a Coordinator & a Manager, but his history with comic cons goes back to 1998 when he left his home state for his first show in Chicago, IL. As both a writer and an avid reader comics & novels, he comes to Square Egg with a Bachelors in Communication and a deck full of creative writing ideas. While he does have strange and outlandish ideas (and possibly a 6-foot-tall imaginary white rabbit), he harnesses that creative energy to create weird but equally fun panels for the attendees to enjoy. Anthony is also gamer, card player and a member of the Star Wars costuming community (the Mandalorian Mercs, the 501st Legion & the Rebel Legion). Entertainment and helping with charity efforts seems to run in his veins (and because Cassian said he had to).
AJ loves all things spooky, scary, and odd. His experience with haunted house management and special effects makeup led him to his first Comicon position, back in 2014, with the Phoenix Comic Fest Fright House, which he found spooky, scary, and odd. He is a fan of, but not sponsored by, Jackson Guitars, LA Kings Hockey, and Prismacolor Colored Pencils.
Director of Marketing, Sales & PR
With over thirteen years of marketing experience, a Master of Science Degree in Business Management & Marketing, and a Bachelor of Science Degree in Public Relations and Advertising, Kristin joined Square Egg Entertainment in 2016. She spearheads our marketing, social media, PR, and street team efforts. Kristin has fond memories of watching the Christopher Reeve Superman movies with her dad.
Marty has been with Square Egg Entertainment since 2012 and has worked forPhoenix Comic Fest as the Art Manager since 2010. Interests include horror movies, The Goonies, 80s music, and hair bands. Being a visual person his bio is the shortest.
Graphic Design Associate
Marie’s descent into geekdom began at a young age when her father introduced her to the original Spyro the Dragon games for the PS1 (which she still owns and plays frequently). She was also an avid bookworm as a child and enjoyed writing and illustrating her own fantasy stories in her free time. From there she took her love for the arts and decided to pursue a Bachelor’s in Digital Design with an Emphasis in Animation. She now works as the Graphic Design Associate, assisting with creating graphics for a wide range of uses in the marketing department and loving every second of it. When she is not hard at work, you can usually find her at the nearest concert for a band you’ve probably never heard of, or binge-watching the latest hit TV show.
Integrated Marketing Specialist
Nichole’s first taste of the geek life began at an early age where she spent evenings watching the original Star Wars trilogy with her dad. In 1997, she discovered a love of reading when she picked up Harry Potter and the Sorcerer’s Stone. Since then, her geekdom has expanded to comics, video games, and cosplay.
While Nichole has always had a dream of being the brightest witch of her age, unfortunately, her Hogwarts acceptance letter got lost in the mail. Instead, she creates magic in the Marketing team at Square Egg Entertainment. In her free time, you might find her in disguise as a beloved superhero, visiting and delivering comics to children in hospitals as a member of Comicare.
Integrated Marketing & Event Associate
Brandon’s ascension into geek culture dates back to 1998 when he received a Gameboy Color and the highly anticipated Pokemon Red Version for Christmas. They say many great battles were fought and
won mostly lost that day. Since becoming a Pokemon Master, Brandon has gone on to receive his Bachelor’s in Advertising and PR and now manages social media, organize donations, creates YouTube videos, and has mastered the delicate art of Microsoft Excel. Even though it’s his first year working with Phoenix Comic Fest, he wants to be the very best… like no one ever was.
Amanda’s discovery of geek culture began at a young age with the original Star Wars trilogy and quickly expanded to video games, fantasy books, movies and TV. As a current student pursuing her bachelor’s degree at ASU, Amanda has been given the opportunity to combine her love of video games with her education by utilizing her coding and 3D modeling skills to work as part of a game development team. She joined the Phoenix Comic Fest Marketing Department in 2017.
Sponsorship Sales Associate
Erik’s history with geekdom started as a gamer in his youth when his parents bought him a Nintendo. With countless hours playing Super Mario Brothers and Duck Hunt his love for games grew; with the invention of the 56k modem, he expanded to multiplayer games.
Erik comes to Square Egg with a Bachelor of Science in Business and Minor in Speech Communications. In his free time he is an avid hobby model builder, automobile enthusiast, is dedicated to the volleyball community, and volunteers at his local animal rescue. His fandoms include The Fast and Furious franchise, Harry Potter, Marvel Universe, Star Trek, and Star Wars.
Sponsorship Sales Associate
Jeff’s discovery of the geek culture began at a very young age with Super Mario Bros and Duck Hunt but really grew with the emergence of Sonic The Hedgehog and the SEGA Genesis. This passion for video games carried all the way into college where he dominated the FIFA and Madden scene winning local tournaments. Although he never met his goal of becoming a pro FIFA gamer, he loves giving friends and challengers a whooping from time-to-time. Gotta keep people in check!
While at ASU, Jeff majored in economics and started growing a passion for the marketing/sponsorships side of live events. After working in sports for the last 6 years, he decided it was time to switch to something that provided a breath of fresh air and brought back a childhood passion. Jeff loves to keep his tradition of binge watching the original Star Wars Trilogy and the Lord of the Rings Trilogy once a year and says all are invited to join in!